As you may remember, Keith made headlines last month when he abruptly ended his relationship with MSNBC, announcing his departure on his show, his last show. His fans, and adversaries have been speculating where he would end up, and his future plans, and now we all have the answer… But Current TV? Seemed like an odd choice to most of us, at least at first.
According to the New York Times, Olbermann will not only receive a prime spot in the Current TV lineup, but he will also be receiving stake in the company itself. The channel most definitely leans to the left of the political spectrum already, so he should not only fit right in there, but is likely to have even more elbow room and be even more candid in his views.
Current TV was founded in 2005 and is owned (mostly) by former U.S. Vice President Al Gore and businessman Joel Hyatt. Comcast has a 10% stake. The channel focuses on news and public affairs for the most part, but has, as of late, added more entertainment content since the former MTV Networks President Mark Rosenthal took over as CEO.
Olbermann is also persuing other ventures, according to reports, including his own Internet stop. Perfect timing with the purchase of The Huffington Post by AOL. He has always reportedly wanted to build his own media empire.
Current TV had been struggling in recent times, laying off 20% of it’s employees just a couple of years ago. Having Keith may be just the medicine the channel needs to boost it back up.
What do you think? Will you tune in? Do you even know where Current TV is on your channel line-up? Leave us a comment below!